“Another day another maternity outfit I love” … never did I ever think I’d be saying that! You all know I felt quite stuck in a rut with my last pregnancy wardrobe-wise and even at the beginning of this pregnancy I struggled to find anything that was both comfortable and stylish. Now though I’ve come across so many gorgeous brands and I’m slowly working my way through a heap of posts to share my favourites with you!

Today I’d like to introduce you to BAE – THE LABEL. Born from a love affair between Parisienne street style and laid back Aussie sensibility, this collection of effortlessly chic maternity essentials was inspired and brought to life by two friends in the fashion industry. The pieces are versatile, designed to grow with you and your Bae, keeping you at the height of fashion while flattering your blossoming bump!

I was sent 3 pieces from the collection to try and I can honestly say I adore them all! Here’s me and my mini Superman strutting our stuff!


I won’t lie, I’ve lived in this dress, like to the point when people have said with raised eyebrows ‘you really like that dress don’t you?’ haha – so sue me, it’s so rare to find a dress that’s comfortable, stylish and can be transitioned swiftly from day to night. I can run around after Jasper, and roll around on the floor with him one minute and then stroll through the shops sipping on tea in a cafe the next, it really is amazing! It’s a stretch rib knit material making it wonderful for those days where it’s too hot for trousers and sleeves but not quite cool enough for a floaty Sumer dress. The round neck adds a touch of simplicity while to bodycon fit hugs the bump in all the right places; comfortably without showing lumps, bumps and VPL!

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Another perfect piece to take you from day to night. Dressed up with leather look leggings and a cracking pair of heels or dressed down with maternity jeans and pumps this is floaty, cool and simple. It has cleverly crafted side panels, a hi-lo hem and is made from crepe material which makes it fall beautifully over your bump whatever stage of pregnancy you are. There is also a touch of intrigue with the back zip detail and and back zip detail. This looks really gorgeous with a statement necklace!

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Where in the world had I been? I’d been wasting my time with maternity jeans that had the tiniest of bump bands, which after only a few days of use were digging into my fast growing bump. These jeans have the most comfortable low-rise over the bump band that will grow with you throughout your pregnancy – I only wish I’d found them sooner!

They have 5 pocket styling and although aren’t petite they fit me length wise perfectly, when normal jeans usually ruche too much and look too long on me!
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If you’re looking for maternity wear that’s different to the standard high street brands then definitely check out BAE, they’re super stylish, affordable and oh so comfortable!

  • I was gifted these pieces; all opinions are my own


Thanks for reading,

Jess x

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Hi I’m Jess, Single Mum, Accredited Life Coach, NLP Practitioner and Beauty Business owner.

I chat about all thing female empowerment, spirituality and positivity